Consumer & Lifestyle Expert

The research teams behind the best-known AI models come to Mercor for consumer and lifestyle judgment they can't generate on their own. Your standards and expertise become the rubric that frontier AI is graded against.
This is a standing listing for specialists in consumer categories who want AI training and evaluation work, not a specific job opening. It stays open whether or not a matching project is running this week.
New projects start on short notice, so instead of posting and pulling a listing each time, we keep one open per field and draw from it when one begins.
What the work looks like
We match specialists in the network to projects like:
- Writing a realistic consumer question from your own area, with the context and constraints a good answer has to respect, plus the reference answer a model's attempt gets graded against
- Grading model recommendations on whether they are current, practical, and safe: whether the product actually exists, whether the advice suits the budget and the setting, whether the cultural detail is right
- Flagging where a model's answer sounds confident and would embarrass someone who acted on it, given price, availability, seasonality, or local norms
Listings in this field on Mercor have posted at $50 to $75 an hour, set per project by scope and depth.
What we're looking for
- Professional or deep practical experience in a consumer category
- Clear written communication, since most of the work involves explaining your reasoning
- Comfort with ambiguous tasks, and willingness to flag unclear instructions
What this covers
This pool spans consumer and lifestyle categories, including:
- Sports and athletics; fitness and wellness
- Film, TV and pop culture; gaming and esports
- Food and drink; travel and geography
- Fashion and personal style; shopping and retail
- Consumer electronics and smart home; home and family life
How it works
Apply here with your resume and confirm where you work from, then take a short AI interview, about 20 minutes total.
We verify your background and add you to the consumer and lifestyle pool.
When a project needs your category, we invite matching people from the pool to that specific listing. It names the rate, the hours, and the client, and any hiring decision is made there.
What to expect
This listing does not accept or reject candidates, so you will not get a decision on it. We reach out when a project matches your background. Depending on what our clients are running, that can be within a week or several months.
Finishing the domain expert interview and joining every network you qualify for both improve your odds of being matched. You only need to sign up once to be eligible across all of them.
We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request.
Contract and Payment Terms
- You will be engaged as an independent contractor.
- This is a fully remote role that can be completed on your own schedule.
- Projects can be extended, shortened, or concluded early depending on needs and performance.
- Your work at Mercor will not involve access to confidential or proprietary information from any employer, client, or institution.
- Payments are weekly on Stripe or Wise based on services rendered.
- Please note: We are unable to support H1-B or STEM OPT candidates at this time.
About Mercor
Mercor partners with leading AI labs and enterprises to train frontier models using human expertise. You will work on projects that focus on training and enhancing AI systems. You will be paid competitively, collaborate with leading researchers, and help shape the next generation of AI systems in your area of expertise.
Earn rewards by referring
Posted a day ago